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About Us

Home >  About Us

What We Do

LECOCO was born in Bologna, Italy, adjacent to the city of world's top super car - Modena. Since its establishment in 2009, LECOCO has been pursuing safety, quality, and innovation in design, dedicated to the professional development and production of kid bikes. With the principle of "love sports, no accidental injuries" and driven by functional innovation, LECOCO continually interprets the new ways of using kid bikes, launching a variety of safe products that perfectly combine competitive entertainment and advanced "Parenting freely" concepts. It allows children to enjoy the fun of "free" to the greatest extent.

Lecoco Italy

Why Choose Us

Since our founding in Italy in 2009, we have focused exclusively on the premium children's mobility sector. Starting with the groundbreaking foldable tricycle, we have evolved into a leading brand that integrates innovative design, precision manufacturing, and global distribution.

Our History

2006-2008

2006-2008

Technology Bedrock
Service for the world’s ultra-luxury stroller brands

2009-2010

2009-2010

Crafted Voyages
In Bologna, Italy, the world's first foldable tricycle was created, marking the establishment of the Lecoco brand.

2011-2013

2011-2013

China-Embedded Growth
Lecoco established its precision manufacturing hub in China and embarked on new retail, launching official flagship stores on Tmall & JD.com.

2014-2016

2014-2016

Claiming Market Leadership
Secured triple-year unbroken leadership as the #1 premium tricycle brand on Tmall and JD.com.

2017-2019

2017-2019

Precision Obsession
The Lecoco Innovation Nexus was inaugurated in China, forming a dedicated design team. We developed a series of growth-oriented products like scooters, balance bikes, and bicycles.

2020-2023

2020-2023

Crafting Quality Excellence
Relying on global advanced industrial design and precision manufacturing, our popular models achieved worldwide sales success, marking a phase of global precision-scaling.

2024-2025

2024-2025

Global Stage
Presented at Cologne K+J Kind Jugend, Hong Kong Toys & Games Fair, Shanghai CBME, and expanded an 18+nation distribution grid.

2025-2026

2025-2026

Global Evolution Architecture
Building the “Deepsale” Worldwide Sales Channel.

2006-2008
2009-2010
2011-2013
2014-2016
2017-2019
2020-2023
2024-2025
2025-2026

Quality Control

Quality at LECOCO means built-in safety. It is a proactive system that begins at the design stage, undergoes rigorous validation beyond standards, and results in products crafted for lasting confidence.

Safety by Design
Safety by Design
Safety by Design

Our "Three-Protections, Three-Zeros" principle—preventing rollover, backward tipping, and road hazards, with zero sharp corners, edges, or burrs—is integrated from initial design.

Validation Beyond Standards
Validation Beyond Standards
Validation Beyond Standards

Each product undergoes rigorous testing—surpassing CCC and other international safety certifications.

Craftsmanship Defines Security
Craftsmanship Defines Security
Craftsmanship Defines Security

Aerospace-grade magnesium-aluminum alloy and Italian precision engineering turn safety into a foundation for fearless exploration.

Certificate

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